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Privacy policy Tradecast B.V.

This Privacy Policy applies to the online services of Tradecast TV provided by Tradecast B.V., established at Hanzeplein 11-27, 8017 JD Zwolle, The Netherlands and registered in the Chamber of Commerce under number 62230697. This policy describes what user information is stored, processed and viewed based on the use of the Application of Tradecast TV. Tradecast B.V. strives to handle personal information with the utmost care and in accordance with the GDPR.


User: the application’s visitor who uses the services Tradecast B.V. provides through its application such as the registration of an account.

Visitor: the application’s visitor.

Data: the personal data of a User, processed by Tradecast B.V.

Application: the online services of Tradecast B.V., provided by Tradecast B.V., such as the website and the online application (app) Tradecast TV.

Which data does Tradecast B.V. process?

To provide an optimal use of the website, Tradecast B.V. processes the following data:

  • Application User and Visitor Data
  • Visitor numbers
  • Activities of visitor within the platform
  • Properties of devices and browsers uses
  • User preferences
  • Specified areas of interest
  • Referral traffic
  • Location data
  • Communications data
  • Data regarding payment of our services
  • Data regarding your account

Why do we process your personal data and on which legal basis?

We use the personal data you delivered to us to:

  • Give you the information you requested. Legal basis: your consent and the legitimate interests of Tradecast (we strive towards excellent service)
  • Give you the TV platform services you requested. Legal basis: performance of a contract
  • Inform you of other products or services available and make you personalized offers. Legal basis: performance of a contract and legitimate interests (marketing and excellent service)
  • Contact you by e-mail or phone to inform you about the products and/or services of Tradecast B.V. Legal basis: our legitimate interests (marketing and excellent service)
  • Send you newsletters and /or e-mails. Legal basis: our legitimate interests. You can always unsubscribe from these newsletters and e-mails by using the unsubscribe button
  • Contact you for reviews regarding current services or potential new services of Tradecast B.V. Legal basis: performance of a contract and our legitimate interests (assessment and improvement of our services)
  • Arrange and communicate with you about payment of our services. Legal basis: performance of a contract and our legitimate interests (financial interests)
  • Comply with laws and regulations. Legal basis: compliance with a legal obligation
  • Use if necessary in court proceedings etc. Legal basis: our legitimate interests of (to defend our rights in case of a claim or proceedings)
  • To gain insight into the behavior of Visitors of the website and to better cater the website to their behavior. All information regarding Visitors behavior is anonymized.
  • To pass your personal data on to other commercial organizations such as advertising companies. Legal basis: our legitimate interests and your consent

Are you obliged to provide us with your personal data?

Please be informed that you are not obliged to give us personal data. However, if you do not provide us with the personal data needed, we may not be able to answer your questions or be of service to you.

How long do we store your personal data?

The following retention periods are applicable with regard to the personal data processed:

  • Data regarding the User: 60 days after the cancellation of the account
  • Data regarding reviews: 2 years or longer with your consent (for instance if we place a review on our website with your permission)
  • Data regarding claims etc: 1 year after settlement has been reached or legal proceedings have been terminated
  • Data regarding tax administration: 7 years (tax legislation)

Sometimes we are obliged by law to retain your personal for longer periods than mentioned above.

Do we transfer personal data to other organizations?

We do transfer personal data to the following organizations if necessary for our services:

  • Tax authorities
  • Our ICT providers
  • Our bank in order to process payment of invoices
  • Our partners /other companies in our group if necessary for the performance of a contract or to answer your questions
  • Our accountant
  • Legal advisors

We may pass your personal data on to organizations for commercial purposes (for instance advertising companies)

Do we transfer personal data to organizations outside the EU?

We do not transfer personal data to organizations in countries outside the EU. All the personal data we process are stored within the EU.

How do we protect your personal data?

Tradecast B.V. takes the greatest possible care to secure processed User Data as best as possible.

Do we use cookies?

Tradecast B.V. uses cookies to optimize use of the Application. These cookies are used to store the User’s/Visitor’s settings, for example to remember the volume of a video. In addition, cookies are used to analyze User and Visitor behavior on the site and to customize the user experience accordingly. You can delete your cookies through the cookie management feature of your specific web browser.

Websites/web pages of third parties

The Tradecast TV Application may contain links to websites and/or services of others. Despite the care taken in presenting links to websites and/or services of third parties, Tradecast B.V. is not responsible for content of third party websites. It is advisable to read the terms and privacy policies of these websites before using them.

Your rights with regard to your personal data

You have the right to request the following:

  • access to your personal data;
  • correction of errors: your data can be viewed in your User’s unique profile, where users have access to and where users can correct their personal information.
  • erasure
  • restriction of processing
  • receive your personal data in a form facilitating data portability
  • if the processing of personal data is solely based on your consent you have the right to withdraw your consent. This may result in the User’s account being canceled if by withdrawing your consent we are no longer able to deliver your services
  • You also have the right to object to processing of your personal data;
  • According to the GDPR you have the right to lodge a complaint with a supervising authority if contact with a Data processor has produced an unsatisfactory outcome. The website of the Dutch Data Protection Authority can be visited at:

Microsoft Clarity

We use Microsoft Clarity to better understand our users’ needs and optimize this service and experience. Microsoft Clarity is a technology service that helps us better understand our users’ experience (e.g., how much time they spend on which pages, what links they choose to click on, what users like and don’t like, etc.), and to optimize our users’ experience. Microsoft Clarity uses cookies and other technologies to collect data about the behavior of our users and their devices. This includes a device’s IP address (processed during your session and stored in an unidentified form), device screen size, device type (unique device identifier), browser information, geographic location (country only) and the preferred language used to display our website. Microsoft Clarity stores this information on our behalf in a pseudonymized user profile. Microsoft Clarity is prohibited from selling the data collected on our behalf.

For more details, see Microsoft Clarity’s privacy statement.

Changes to this Privacy policy

We will occasionally update this Privacy Policy. It is therefore advisable to consult this Privacy Policy

Contact details

Questions, requests and comments regarding the privacy policy can be directed to with the subject line “Privacy policy Tradecast TV” or by sending a letter to our offices at Hanzeplein 11-27, 8017 JD Zwolle, Netherlands stating ‘Privacy policy Tradecast TV’

The email with regard to requests should name the specific User and the corresponding User email address.