Blog

Looking back on NAB Show 2017: a great week for TradeCast.tv

Looking back on NAB Show 2017: a great week for TradeCast.tv

Looking back on NAB Show 2017: a great week for TradeCast.tv Aaand we’re back! The TradeCast.tv team recently returned from a trip to Las Vegas, Nevada to attend the NAB Show 2017, the worlds biggest broadcasting trade show. There, we were part of the
52 days
The Road to NAB - Chapter 5: New forms of interactivity in the era of online video

The Road to NAB - Chapter 5: New forms of interactivity in...

Kenneth Stamp is a storyteller at TradeCast.tv, the Dutch startup that’s disrupting publishing and television with an all-in-one platform for starting your own online TV channel and content platform. Leading up to NAB 2017, the world’s biggest broadcas
2 months
The Road to NAB - Chapter 4: Viewer data: the oil of the 21st century

The Road to NAB - Chapter 4: Viewer data: the oil of the...

Kenneth Stamp is a storyteller at TradeCast.tv, the Dutch startup that’s disrupting publishing and television with an all-in-one platform for starting your own online TV channel and content platform. Leading up to NAB 2017, the world’s biggest broadcas
2 months
The Road to NAB - Chapter 3: Four revenue models for your own online video platform

The Road to NAB - Chapter 3: Four revenue models for your...

Kenneth Stamp is a storyteller at TradeCast.tv, the Dutch startup that’s disrupting publishing and television with an all-in-one platform for starting your own online TV channel and content platform. Leading up to NAB 2017, the world’s biggest broadcas
2 months
The Road to NAB - Chapter 2: The dawn of online TV channels

The Road to NAB - Chapter 2: The dawn of online TV channels

Kenneth Stamp is a storyteller at TradeCast.tv, the Dutch startup that’s disrupting publishing and television with an all-in-one platform for starting your own online TV channel and content platform. Leading up to NAB 2017, the world’s biggest broadcas
3 months
The Road to NAB - Chapter 1: Welcome to the future of TV

The Road to NAB - Chapter 1: Welcome to the future of TV

Kenneth Stamp is a storyteller at TradeCast.tv, the Dutch startup that’s disrupting publishing and television with an all-in-one platform for starting your own online TV channel and content platform. Leading up to NAB 2017, the world’s biggest broadcas
3 months
An open letter to PewDiePie

An open letter to PewDiePie

An open letter to PewDiePie: why start a new YouTube channel if you can truly get in control? Some context: the world’s biggest YouTube star says he’s done with YouTube. PewDiePie, one of the most famous people in the world, has reached a following of
6 months
Rule number one: if you can, always be like Taylor Swift

Rule number one: if you can, always be like Taylor Swift

As if being the one of the top performers of 2016 and beyond wasn’t enough, Taylor Swift is now making the transition to online TV. The ‘Shake It Off’ singer has announced she will launch her own 24/7 online TV channel with AT&T, called Taylor Swift NO
6 months
TradeCast turns 1!

TradeCast turns 1!

TradeCast turns 1: a look at the current state of television The timing couldn’t have been better. This year, commercial television broadcasting turns 70 years old. And tomorrow, TradeCast celebrates its first anniversary. In the time between those tw
8 months
You should rethink your videomarketing strategy

You should rethink your videomarketing strategy

You should rethink your videomarketing strategy, and here is why We see tons of video platforms and content on the internet. Social video platforms such as Youtube, Twitch and Facebook are growing fast, and the online video landscape is getting crowde
12 months
What is OTT?

What is OTT?

What is OTT?   And what makes TradeCast's OTT solution so disruptive.  You might have heard of ‘OTT’ before. They say it sits at the center of the inevitable merge between the worlds of television and digital video, and it might be one of the most di
13 months
Ready, Set, Go Live!

Ready, Set, Go Live!

Introducing mobile live streaming to your own OTT Channel! We are excited to announce our mobile live streaming solution to broadcast live content to your own, online, TV channel.  TradeCast enables you to start your own online, interactive TV Channe
14 months
5 reasons why your brand needs an OTT channel

5 reasons why your brand needs an OTT channel

5 Reasons why your Brand needs an OTT Channel Online video is going over-the-top (OTT). If you have not heard of OTT, you will soon. OTT is defined as video content delivered via internet, straight to the consumer. The main disruptive aspect of OTT i...
15 months
The Changing Landscape of Inbound marketing

The Changing Landscape of Inbound marketing

The changing landscape of inbound marketing A few years ago, content on your website used to be an ‘inbound magnet’ for your target audience. Links on social platforms, such as Facebook and Twitter, attracted people to your website. Nowadays, the land
15 months
Future of Television

Future of Television

The future of television Cable television used to be a fairly stable and solid business. If you wanted to watch TV, you sat in front of the ‘box’ and watched what television networks said you could.  It is clear this is not the case anymore. Viewing
16 months